To cement its reputation as a bona fide social media thought leader IT security pioneer Kaspersky Lab tapped Version 2.0 to establish credibility and significantly grow readership for its own IT security news site: Threatpost.com. The company hoped to parlay its established IT security thought leadership profile into an active and growing community of Threatpost readers.
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To drive awareness among prospective agents as well as customers, this stalwart Boston company turned to us to expand its brand profile against the backdrop of an ever changing regulatory and competitive landscape. Plymouth Rock needed a comprehensive communications program that emphasized the power of social technologies to grow and engage a community of customers and brand champions. Read More |
Connect, engage, influence. An online community provides you with an unmatched opportunity to engage directly with stakeholders. You can participate in the digital dialog, share ideas and experiences, get feedback and introduce your unique perspective on trends and events. Version 2.0 can help you and your company build, develop and participate in your own online community. It will strengthen your customer relationships, as well as relationships with prospects, and influencers — and, ultimately, strengthen your brand, both online and offline.
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