ViewPoint

  • Dec 12

    Working Remotely—Words of Advice from V2’s NY Office

    By Shannon Casey and Megan Enright

    At Version 2.0, in addition to offering flexible work-from-home benefits, we have office space in one of New York City’s many WeWork buildings. Our coworking digs offer a unique space for our New York-based employees, as well as a home base for our Boston-based employees when traveling to visit our [...] READ MORE

  • Oct 16

    Take Me Out to the… Office? 4 Similarities Between PR Pros and Baseball Players

    By Rachel Levy

    The Boston Red Sox experienced an unpredictable season in 2017. Fans honored the retirement of David “Big Papi” Ortiz, welcomed a back-to-back title as American League East Division champions and have quickly wrapped up the post-season with some major wins and devastating losses. After attending a Friday night game against [...] READ MORE

  • Aug 30

    Put Me in Coach! A Recap of V2’s Red Sox Summer

    By Meg Driscoll

    Not only are we PR pros here at V2, we’re also devoted fans of Boston’s beloved Red Sox – those of us who grew up in New England have a deep-rooted love for the team under the lights of America’s favorite ballpark. And for those from outside of the area, [...] READ MORE

  • Aug 16

    Inc. 5000: V2 is One of America’s Fastest-Growing Companies!

    By Maura FitzGerald & Jean Serra

    2017 is shaping up to be a great year for all of us at Version 2.0, especially when it comes to accolades and awards. We just learned that Version 2.0 has been named to the Inc. 5000, the magazine’s annual ranking of the fastest-growing private companies in America. Ten years [...] READ MORE

  • Jan 19

    While we welcome each New Year and the possibilities it brings, the Version 2.0 team rang in 2017 with an extra level of excitement to celebrate an important anniversary. Ten years ago, our co-founders and partners Maura FitzGerald and Jean Serra sat down to chart the course for their new [...] READ MORE

  • Jan 11

    V2’s New Year’s Resolutions

    By Meg Driscoll

    New Year’s resolutions: are they never-ending clichés or a continuous breadth of opportunity? For many, New Year’s resolutions are silly and unnecessary since, technically, one can pick up a good habit or nix a bad one at any time throughout the year. So why do so many wait until a [...] READ MORE

  • Dec 20

    Version 2.0’s Best Gifts Ever

    By Nicole Metro

    The holiday season is an especially festive time for us at Version 2.0. Aside from holiday-themed client campaigns – such as a byline from Macola on leveraging ERP for holiday success and coverage of holiday toy data from Panjiva – we do our fair share of celebrating in the office [...] READ MORE

  • Nov 08

    Why a mentorship program can be one of your most valuable benefits

    By Jenna Gilligan

    As any good PR agency should, we devote ourselves to helping our clients grow their footprints and understanding of the media landscape, helping them forge valuable relationships, helping them shape their messages effectively, educating them on the intricacies of PR strategy so they understand our goals. But it’s just as [...] READ MORE

  • Nov 01

    Forbes Under 30 Summit 2016

    By Nicole Metro

    Last month, members of the Version 2.0 team attended Forbes Under 30 Summit in Boston to hear from some of the world’s top innovators and entrepreneurs. The three-day conference kicked off on Sunday, October 16 with a daylong celebration and music festival. Monday, October 17 and Tuesday, October 18 were [...] READ MORE

  • Oct 07

    Lights, Camera, Action: Securing Broadcast Opportunities

    By Jen Kaye

    While print media is often placed on a pedestal, increasingly at Version 2.0 we are having conversations with clients about reprioritizing and ramping up our focus on broadcast opportunities. Whether securing a segment that features a product and customer deployment or weighing in on an important topic through a thought [...] READ MORE

  • Jun 15

    V2 takes on the J.P. Morgan Corporate Challenge

    By Victoria Newell

    While some members of the V2 team were attending the Bell Ringer’s Awards last Thursday (check out more on that here), other team members were downtown, taking on the J.P. Morgan Corporate Challenge! It was a beautiful night for our group of walkers and runners, who joined about 9,000 other [...] READ MORE

  • Jun 13

    Version 2.0 Takes Home Two Bell Ringers

    By Nicole Metro

    Version 2.0 has been walking the PR red carpet with pride this award’s season. Following our recent Bulldog Media Relations Award win, we are thrilled to have taken home two Bell Ringers at last Thursday’s annual Publicity Club of New England Bell Ringer Awards Ceremony. Version 2.0 received the Bronze [...] READ MORE

  • Sep 22

    Version 2.0 Communications Announces Partnership with Whiteoaks International Network

    By Libby Botsford

    Version 2.0 Clients Will Now Have Access to Communications Support in 70 Countries Boston, Sept. 22, 2015  – Version 2.0 Communications today announced that it is partnering with The Whiteoaks Consultancy and its International PR Network (WIN) to provide international support to Version 2.0 clients and U.S. market support to [...] READ MORE

  • May 20

    Version 2.0 Communications Welcomes Elissa Ehrlich as Vice President

    By Libby Botsford

    Experienced Corporate and Digital Communications Expert Joins Team to Lead New York Office NEW YORK AND BOSTON, MAY 20, 2015 –  Version 2.0 Communications, a public relations and digital communications partner with the creativity, experience and highly-effective programs required for successful brands to win, is pleased to welcome Elissa Ehrlich [...] READ MORE

  • Feb 11

    At Version 2.0 Communications, 2014 Was A Banner Year

    By Libby Botsford

    Growth throughout the client base, the V2 team and offices Boston – Feb. 11, 2015 – Version 2.0 Communications, a public relations and digital communications partner with the creativity, experience and highly-effective programs required for successful brands to win, today announced that 2014 was a year of record growth for [...] READ MORE

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Can B2B PR be as exciting as a last-minute goal in overtime? Jill shares the similarities between tech PR and her days covering college hockey on our blog. #linkinbio

Mar 14,2019
Can B2B PR be as exciting as a last-minute goal in overtime? Jill shares the similarities between tech PR and her days covering college hockey on our blog. #linkinbio

Thanks to @gambinosbakery for helping us indulge this #FatTuesday! #mardigras2019

Mar 5,2019
Thanks to @gambinosbakery for helping us indulge this #FatTuesday! #mardigras2019

As Fyre Festival crashed and burned, where were the PR pros? Check out V2’s blog for 3 PR best practices to make sure you're never stranded in a crisis. #linkinbio

Feb 15,2019
As Fyre Festival crashed and burned, where were the PR pros? Check out V2’s blog for 3 PR best practices to make sure you're never stranded in a crisis. #linkinbio

In honor of #ValentinesDay, V2’s @nmmet reflects on why she loves working in #tech #PR and why you may, too. Read Nicole’s love letter to PR on V2’s blog. #linkinbio

Feb 14,2019
In honor of #ValentinesDay, V2’s @nmmet reflects on why she loves working in #tech #PR and why you may, too. Read Nicole’s love letter to PR on V2’s blog. #linkinbio
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