Blog

Get to Know the GreenLight Fund’s Co-Founder John Simon
09.10.2021 Read More
Building an Iconic Global Brand: A Q&A with UiPath Chief Communications Officer Toni Iafrate
08.27.2021 Read More
V2’s Summer Reading List, 2021
07.15.2021 Read More
V2 Continues to Deliver Award-Winning Campaigns Amid Changing Media Landscape
07.08.2021 Read More
Meet Kara Doran, V2’s New Director of Social Media
06.23.2021 Read More
NEVCA Health Week Panel Recap: Healthcare Media Post-Pandemic
06.21.2021 Read More
V2 Expands its International Agency Partnerships
06.15.2021 Read More
FemTech Rises to the Top of STAT’s Annual Health Tech Summit Agenda
05.20.2021 Read More
Three V2 Healthcare Clients Honored in Fast Company’s 2021 World Changing Ideas Program
05.04.2021 Read More
As Money Continues to Pour into Tech, V2 Sees More Client Deals than Ever
04.28.2021 Read More
Meet Emily Lospennato, V2’s Newest VP
04.12.2021 Read More
How COVID-19 Has Encouraged the Hybrid-Talent Model
03.25.2021 Read More
Happy National Puppy Day from V2!
03.23.2021 Read More
Q&A with Lissy Hu of CarePort Health
03.19.2021 Read More
Meet Jill Saftel, V2’s Newest MV2P!
03.10.2021 Read More
Get to Know Karen Morales, V2’s Operations Specialist
02.26.2021 Read More
Healthcare Technology Making Headlines
02.04.2021 Read More
Mentorship in the Age of COVID-19 and Remote Work
01.29.2021 Read More
New Year, New Pitch: Creative Ways to Leverage Social Media for Media Monitoring and Pitching
01.07.2021 Read More
Happy Holidays from V2!
12.21.2020 Read More
A Very V2 Holiday
12.18.2020 Read More
Standing Out During a Vicious News Cycle
12.09.2020 Read More
Traditionally Untraditional: V2ers’ Unexpected Thanksgiving Dishes
11.24.2020 Read More
Get a Taste of V2’s Approach to Prospecting
11.19.2020 Read More
Meet Ann Laporte, V2’s HR Strategist
11.12.2020 Read More
Get to Know Who’s New at V2
11.05.2020 Read More
Why a Proactive PR Program is Essential for Navigating the Challenges of 2020 and Beyond
10.29.2020 Read More
Q&A with Jen Papineau: How Podcasting Drives Real Results
10.20.2020 Read More
V2’s Return to the Office
10.06.2020 Read More
Roadmap for Navigating the Media Landscape: Fall 2020 Edition
10.20.2020 Read More
What Businesses Can Learn About the Future of Events from the 2020 “Pand-Emmys”
09.24.2020 Read More
Going “Back to School” with Muck Rack’s Fundamentals of Media Relations Course
09.18.2020 Read More
Q&A with Paul Muller: Why Knowing Your Audience is the Key to Podcasting
09.16.2020 Read More
Dr. Fauci and the Value of Trade Media
09.03.2020 Read More
V2 Recognized as One of the Fastest Growing PR Agencies in Massachusetts
08.17.2020 Read More
Culture Club: Guess Who, V2
08.06.2020 Read More
How to Stay Connected with Clients from a Distance
08.04.2020 Read More
V2ers’ Summer Staycations
07.30.2020 Read More
Navigating COVID-19: Communicating with Employees, Customers and the Media
07.24.2020 Read More
V2 is a PR NEWS Top Places to Work in PR!
07.22.2020 Read More
The Wayfair Conspiracy Theory: Why Crisis Communications Planning is Critical in the Era of Misinformation
07.16.2020 Read More
11 Podcast Recommendations for Fun, Informative Free-Time Listening
07.02.2020 Read More
Lessons Learned from COVID-19: How to Lead During Disruptions
06.25.2020 Read More
Video: Adapting Presentation & Media Skills for a Virtual World
06.24.2020 Read More
V2’s Summer Reading List
06.19.2020 Read More
V2 Communications wins Silver Bulldog PR Award for SpotOn Virtual Fence!
06.04.2020 Read More
Content & Influencer Relations During COVID-19: Creativity & All Things Digital
05.18.2020 Read More
PR During COVID-19: Relevance, Relationships and Perseverance
05.14.2020 Read More
The Customer is Always Right: How to Transform Your PR Program with Customer Testimonials
05.08.2020 Read More
Spring Cleaning Your Content
04.30.2020 Read More
A Dog’s Life: Dispatches from the V2 Pups
04.23.2020 Read More
V2s Clients During Crisis: Stepping Up to Provide Lifesaving Solutions
04.21.2020 Read More
What is Emotional Intelligence, and Why Is It So Important?
04.10.2020 Read More
V2 Tips for Staying Sane While Staying Home
03.26.2020 Read More
An Opportunity to Lead
03.24.2020 Read More
Crisis Communications and COVID-19
03.13.2020 Read More
V2 Communications Wins Multiple Best in Biz Awards!
03.16.2020 Read More
Interview with Jackrabbit Design’s Founder Dave Belyea on V2’s New Brand Design
03.12.2020 Read More
The Power of Earned Media in the 2020 Election & for Brands
03.06.2020 Read More
Interview with IOP’s Creative Director John Connolly on V2’s New Brand Design
03.04.2020 Read More
The V2 NYC Team Moves to a New “Station” – And Makes a New Friend
02.10.2020 Read More
Leadership Blog Series: Maura and Jean Reflect on V2’s Culture
01.30.2020 Read More
National Mentoring Month (or, Every Month at V2)
01.24.2020 Read More
Show Me the Money: DaySmart CMO Shares How PR Contributed to the Company’s Recent Capital Event
12.19.2019 Read More
The Fintech Revolution: The Future of Banking Is Here
12.03.2019 Read More
Top 6 Social Media Accounts Every PR Pro Should Follow
11.28.2019 Read More
Happy Thanksgiving from V2!
11.27.2019 Read More
10 Hacks to Make Your PR Job Easier (What’s in a Hack)
11.10.2019 Read More
Changing Lives Before Lunch at the Horizons for Homeless Children Women’s Breakfast
11.05.2019 Read More
V2 is a PR NEWS Top Place to Work in PR!
10.23.2019 Read More
The New Norm: Social Activism Drives Corporate Accountability – and New Challenges for Business Leaders
10.21.2019 Read More
The Art and Science of “Good Interviews”
10.07.2019 Read More
The Unintended Consequences of Company Leaks
10.02.2019 Read More
A Tale of (V)2 Cities: A PR Pro Quiz
09.27.2019 Read More
V2 Expands Global PR Agency Network into Japan and China: Q&A with Agency Leads
09.18.2019 Read More
The Anatomy of a Forbes Cover
09.17.2019 Read More
7 things I’ve learned as a V2 intern
09.13.2019 Read More
Celebrating V2ers’ Contributions this Labor Day
08.28.2019 Read More
Leadership Blog Series: Maura and Jean Reflect on V2’s Beginnings
08.22.2019 Read More
Crisis: CEOs should ask this one question of their teams – “What’s our plan for that?”
08.08.2019 Read More
How to Set Metrics for Success on Social Media
08.01.2019 Read More
Leadership Blog Series: Maura and Jean Share Their Career Paths
07.19.2019 Read More
The Do’s and Don’ts of Twitter
07.05.2019 Read More
The PR Pro’s 2019 Summer Reading List
07.02.2019 Read More
How Susan Wojcicki’s Response On Stage at Code 2019 is a Lesson in Crisis Communications
06.28.2019 Read More
Is Your Business at Risk? A Crisis Q&A with V2’s Melissa Mahoney
06.17.2019 Read More
Version 2.0 Brings Home Two Bell Ringers, Including the Crystal Bell!
06.12.2019 Read More
Artificial Intelligence Pioneers Think Hard About Technology’s Impact on Future of Humanity
06.05.2019 Read More
Calling All Creatives – Why Different Types of Creativity Produce Better Results
05.24.2019 Read More
All Things AI: Why V2 Lives and Breathes AI All Day, Every Day
05.22.2019 Read More
Aligning a Disruptive Brand with Tomorrow’s Trends
05.22.2019 Read More
PR and Content: Two Sides of the Same Coin
05.10.2019 Read More
Throwing the Perfect Pitch” Means Something Different in PR
04.26.2019 Read More
What PR Pros Can Learn from Game of Thrones
04.12.2019 Read More
How Boston Became the Tech PR Center of the World
03.25.2019 Read More
My Life as a Storyteller: How B2B PR Feels Like Scoring a Hat Trick
03.13.2019 Read More
Two V2 Clients Recognized as Top 100 AI Companies Fueling Business Growth & Innovation
03.06.2019 Read More
Oooh, Barracuda: Sonian CTO Recounts How PR Helped with Its Recent Exit
02.15.2019 Read More
In Love with Tech PR: Why This is the Best Industry to Start Your Comms Career
02.14.2019 Read More
Fyre Festival: A PR Nightmare
02.13.2019 Read More
Why We Were “Nuts” about this Year’s Super Bowl Ads
02.04.2019 Read More
Meet the Mentors Behind V2
01.30.2019 Read More
Q&A with Ginger Conlon, Marketing Maven and US Editor of The Drum
01.25.2019 Read More